SGS x 44west

We are proud to be the main sponsor of 44west, a Swiss rowing team from Zug – soon to host our global headquarters – aiming to break the Atlantic record and show what’s possible when trust, performance, teamwork and sustainability unite.

Racing under the banner “We row for biodiversity”, the crew is using their record attempt as a platform for change. Through our Impact Now for Sustainability solutions, we’re helping turn that message into measurable action, including their collaboration with rrreefs, a Swiss impact business rebuilding coral reefs.

Together, we’re proving that shared values and bold challenges can create lasting benefits for people, nature and our future.